May 17, 2021
Today we’re joined
by Ericka Eller, Head Trainer for
Foot Traffic Formula, one of the most sought-after business
coaching programs for small business owners. Ericka is the go-to
for lead generation, social selling, sales strategy and conversion.
As a veteran virtual worker for the past three years, Ericka has
developed strategies for leading a remote team
with confidence and success.
How do you
step away from work when it’s remote?
- The boundary
between work and personal life has become blurred, especially since
- For Ericka, time
management is a huge component to help that line stay
- She determines
her top three priorities and revolves her calendar around those
- Ericka’s advice:
Schedule a specific amount of time to accomplish each task to give
yourself a sense of urgency.
How do you
grow social relationships remotely?
- Ericka’s team has
a 15-minute check-in each day to discuss what they’re doing that
day and if they need help or support.
- Her team uses
Voxer (think professional
virtual walkie-talkies) as a method of communication throughout the
her major challenges within a virtual team, and how does she combat
- Remote work leads
to text interactions as a primary communication method, which
severely limits emotional understanding.
incorporates video calls whenever possible so she and her team can
read nonverbal cues.
- She occasionally
sends care packages to her team to remind them she’s a real person
and cares about them.
- Find your most
productive time of day or a time when you don’t have to worry about
being scheduled for meetings and calls.
- Because most of
her team is in a different time zone, she finds quiet time to work
in peace later in the day when the rest of her team is winding
- Once a month,
block out an entire day. Use that day to plan out projects and set
deadlines for the month ahead.
How do you
address slacking team members?
- Every single week
she has a 1:1 check-in with each of her teammates. She finds out
what they need, how they’re doing, and where they need
- Make sure you
have those check-ins. They aren’t micro-managemental, but they are
- Many things vie
for your attention in a digital business, but social media can be a
considerable interruption, especially when you use it for work and